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The 2008 Edition of the Global Intimate Apparel Market is Now Available
Wednesday November 19, 06:38 AM
Research and Markets (http://www.researchandmarkets.com/research/756d1b/global_intimate_ap)
has announced the addition of the "Global Intimate Apparel Market: 2008
Edition" report to their offering.
The global lingerie industry supply chain is likely to see falling
margins in the near future in the wake of the weakening consumer
confidence as a result of looming recession and economic slowdown.
However, the global lingerie industry is not likely to see a major
downward growth trend mainly because of the fact that a slowing US and
Western European lingerie market is being compensated by the growing
Russian and Asian lingerie markets.
The Russian lingerie market is seeing a higher growth rate compared to
the overall apparel industry on the back of money spending middle class.
Wages and salaries in Russia have grown at an annual average rate of
12.8% over the past years.
The demographic evolution in Asia, particularly in China and India and
the increasing urbanization, brand awareness, and rapid retail growth in
these two countries are influencing consumers to migrate to branded
innerwear, thereby fueling the growth of organized lingerie market.
Currently the Asian market is playing an important role in the growth of
the lingerie industry. While the global lingerie market grew at a rate
of approximately 3%, the Asian lingerie market has shown tremendous
growth with 8%. So, Asia and to some extent Eastern European countries
like Russia have emerged as important markets for Western and Asian
lingerie brands.
And the sales channel that has become more pronounced for lingerie
manufacturers is the specialist lingerie chains. These chains are taking
a major share of the market especially in the European countries. And
this is evident with the growing level of consolidation in this sales
channel. The recent acquisition of Lejaby (French lingerie and swimwear
subsidiary of US group Warnaco) by the Austrian textiles group Palmers
Textil, Princess Tam Tam by Japan's Fast Retailing Co. and French
lingerie chain Orcanta by Chantelle Group indicates growing popularity
of the specialist lingerie chains.
Created in November 2008, the report titled "Global Intimate Apparel
Industry: 2008 Edition" gives an updated and analytical view of the
global intimate apparel industry. The report assesses the overall
industry by region, presents the major trends in different geographies
and analyzes sales by channel of distribution in major
regions/countries. It also analyzes the market opportunities for
lingerie manufacturers, suppliers, distributors and retailers. The
report also gives a comprehensive analysis of the leading players in the
lingerie market. Further, the level of threat of new entrants,
competitive intensity and bargaining power of buyers and suppliers has
been presented with the Porter's Five Forces framework. Finally, market
forecast has been done keeping in view the current global economic
scenario.
Key Topics Covered:
1. Global Intimate Apparel Market
1.1 Market Definition
1.2 Market Size and Growth
1.3 Market Opportunities
2. US Intimate Apparel Market
2.1 Market Overview
2.2 Market Size and Growth
2.3 Sales by Major Categories
2.4 Major Market Trends
3. European Intimate Apparel Market
3.1 UK Intimate Apparel Market
3.2 French Intimate Apparel Market
3.3 Russian Intimate Apparel Market
4. Asian Intimate Apparel Market
4.1 Chinese Intimate Apparel Market
4.2 Indian Intimate Apparel Market
5. Porter's Five Forces Analysis: Lingerie Industry
5.1 Bargaining Power of Suppliers
5.2 Bargaining Power of Buyers
5.3 Competitive Rivalry
5.4 Threat of New Entrants
5.5 Threat of Substitutes
6. Competitive Landscape: Global Lingerie Industry
6.1 Company Description
6.2 Major Brands and distribution channels
6.3 Business Strategies
7. Future Outlook
Companies Mentioned:
-Victoria's Secret (Limited Brands)
-Maidenform Brands, Inc
-Van de Velde
-CALIDA Holding AG
For more information visit http://www.researchandmarkets.com/research/756d1b/global_intimate_ap
Contact:Research and MarketsLaura WoodSenior Managerpress@researchandmarkets.comFax
from USA: 646-607-1907Fax from rest of the world: +353-1-481-1716
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