http://nz.biz.yahoo.com//091030/24/fee7.html
Research and Markets (http://www.researchandmarkets.com/research/aafe2e/video_market_monit)
has announced the addition of Screen Digest's new report "Video
Market Monitor: India" to their offering.
Local economic expansion encouraged triple and double digit growth in
the Indian video business 2005-2007, but this slowed in 2008 and
spending on video software is expected to contract in 2009. This is
despite a rapid and ongoing shift towards DVD hardware from VCD, which
will in turn stimulate demand for DVD software.
The result of extensive research into the Indian video sector, this
report reflects comprehensive feedback from a wide range of studio and
local sources and offers invaluable insights into this
difficult-to-quantify market. As well as a detailed assessment of the
current status and future potential of each format (DVD, Blu-ray Disc
and VCD) the report contains a unique analysis of the market by content
category International (US and world cinema titles), Local (Bollywood
and other local language product) and Budget (the sub-$1 releases from
Moser Baer and its competitors that transformed the Indian video market
almost overnight in 2007).
Combining data from Screen Digest's Video Intelligence service with
detailed analyst commentary, this report examines recent trends in and
assesses the outlook for hardware, software, video distribution and the
retail environment in India.
Highlights:
The world's tenth largest market in terms of the number of DVD
households in 2008, India ranked only 27th for spending on legitimate
video software
India's video business has always been dominated by local product, but
US studios have been gradually expanding their market share, which
represented about 16% of consumer spending on video in 2008
The market infrastructure underwent a fundamental change in 2007 with
the emergence of vast numbers of local titles on both DVD and VCD at
very low prices
A recent resurgence in piracy has increased levels to over 90 per
cent, but the industry is cautiously optimistic about the potential
impact of new laws and enforcement strategies
Key Topics Covered:
Distributor level video market overview
Video hardware landscape
Blu-ray Disc hardware trends
Retail DVD software market
Retail VCD software market
Retail Blu-ray Disc software market
Retail software market for international content
Retail software market for local content
Retail software market for budget content
Rental video sector
Local distribution relationships
Piracy and genre splits
Companies Mentioned:
Big Music and Home Entertainment
DreamWorks
Eros International
Excel Home Videos
Indian Cinema Rights Association (ICRA)
Moser Baer Home Video
Motion Pictures Association (MPA)
Paramount Home Entertainment
Saregama
Shemaroo Entertainment
Sony Pictures Home Entertainment
Twentieth Century-Fox Home Entertainment
Ultra VCD/DVD
Universal Pictures Home Entertainment
Walt Disney Studios Home Entertainment
Warner Home Video
Yash Raj Films Home Entertainment
For more information visit http://www.researchandmarkets.com/research/aafe2e/video_market_monit
Contact:Research and MarketsLaura Wood, Senior Manager,press@researchandmarkets.comU.S.
Fax: 646-607-1907Fax (outside U.S.): +353-1-481-1716
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