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Research and Markets: Many of China's Underwear & Swimwear Suppliers Are Positive the Increased Emphasis on Midrange and High-End Designs Will Facilit

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Research and Markets (http://www.researchandmarkets.com/research/71e662/china_sourcing_rep) has announced the addition of the "China Sourcing Report: Underwear & Swimwear" report to their offering.
China's underwear and swimwear industry is banking on an upmarket shift to revive lackluster sales. This is also a long-term strategy for boosting competitiveness and ensuring sustained growth amid economic challenges.
The global financial crisis hit the industry severely, pulling both the volume and value of exports down 25 percent to 3.7 billion pieces worth $3.8 billion in the first six months of 2009.
Despite dwindling sales, many suppliers are positive the increased emphasis on midrange and high-end designs will facilitate recovery through 2010. Many are even projecting export revenue to grow between 10 and 20 percent in the next 12 months. This report focuses on underwear, sleepwear and swimwear for men and women. Children's models are excluded.
What you'll get
In-depth profiles of 25 major suppliers with a comprehensive look at their manufacturing and export capability, verified contact details, and more - this information is not available anywhere else
114 full-color images that depict popular underwear and swimwear export models, complete with product descriptions, prices, minimum order requirements and delivery times
Supplier information in tabular format to help you compare companies at a glance
Results of the custom-designed supplier survey, which forecasts industry trends for the next 12 months
An extensive overview of the industry discussing the main challenges facing suppliers
An in-depth examination of the supplier base highlighting key characteristics of different types of companies
Details of the primary production centers
An update of the latest trends in design, R&D, materials and components
A review of the key factors that influence the price and quality of low-end, midrange and high-end products
Comprehensive pricing tables featuring export price ranges
Who should read this report
CEOs, Directors, Presidents, Business Owners
Export/ Import Managers, Sourcing Representatives, Sourcing Engineers, Supply Chain Directors, Procurement Managers, Agents
Sales Executives & Managers, Marketing Executives & Managers, International Buyers
Business Consultants, Investment Managers
Anyone who needs to understand the China supply market
Executive Summary:
In this Report:
25 in-depth company profiles
114 top-selling export products
Supplier demographics
Supplier survey
Industry statistics & charts
Several businesses believe that economic indicators are pointing to steady recovery in markets worldwide. In addition, measures implemented during the past year to stave off further contraction have been helping companies weather challenges.
Although forecasts are optimistic, most makers continue to enforce cost-cutting steps that will help them remain financially viable in case costs escalate.
The following are some of the key developments we see in China's underwear and swimwear industry:
More suppliers will be focusing R&D on environment-friendly fabrics in the months ahead. Despite difficulties in material sourcing and higher costs, companies believe heightened consumer awareness of "green" fibers can stimulate enough demand to warrant the production of eco-friendly intimate apparel on a larger scale. Consequently, this can help them procure textiles in bulk and lower expenses.
Apart from ecologically safe fabrics, makers will continue to use premium fibers such as silk in upscale releases, particularly for nighties and lingerie sets.
Although many businesses have increased emphasis on emerging markets such as South Africa, the EU and the US will remain the primary export destinations in the year ahead. China suppliers produce underwear, sleepwear and swimwear for men and women. These are also the scope of this report. Each product category has its own section with details on the features and prices of low-end, midrange and high-end models. The manufacturing and QC processes are discussed as well.
Further, the section elaborates on the industry composition, highlighting key characteristics of the different types of companies.
The Industry Overview illustrates the steps suppliers have taken to move upmarket, including different ways of highlighting environmental friendliness in releases. Moreover, it discusses how the global economic downturn has affected business and the measures taken to weather such challenges. Roughly 80 percent of the underwear and swimwear export manufacturing industry in China is comprised of small and midsize companies. Approximately 80 percent of all suppliers are private locally owned companies, and the rest have foreign participation or are stateowned. OEM orders constitute nearly two thirds of overseas sales.
The provinces of Guangdong, Fujian and Zhejiang are the main production centers. Together, these hubs contribute more than half of national exports in the line. Reflecting this structure, two thirds of suppliers profiled in this report are private local businesses. Twenty percent has participation from Hong Kong companies and the rest is foreign-invested. More than 40 percent of featured companies come from Fujian, 20 percent from Guangdong and 12 percent are from Zhejiang.
Key Topics Covered:
INDUSTRY OVERVIEW
SUPPLIER PROFILES
PRODUCT GALLERY
Methodology:
To produce this report, the author surveyed a wide range of suppliers. Rather than focus simply on high-profile makers, we compiled a representative sample of large, midsize and emerging manufacturers. All profiled companies are export-oriented professional suppliers that may or may not be clients of the author's.
The selection of suppliers is designed to reflect the composition of the industry in China in terms of geographic spread, business type and company ownership. For in-depth company profiles, our research teams interviewed senior executives and export managers who discussed their recent performance and provided price, R&D, production and export forecasts for the next 12 months.
The interviews were done in person, by phone or e-mail. In each case, companies were required to answer specific questions designed to verify their manufacturing and export credentials, including their production and export statistics, and a breakdown of exports by product type and market. Our production checklist details the product-specific manufacturing capability of each supplier. All profiled companies participated in a survey designed to provide insight into product and price trends, and challenges facing the industry. All survey questions are single choice. Results were calculated based on the actual number of valid responses to each question.
For more information visit http://www.researchandmarkets.com/research/71e662/china_sourcing_rep
Source: Global Sources

Contact:Research and MarketsLaura Wood, Senior Manager,press@researchandmarkets.comU.S. Fax: 646-607-1907Fax (outside U.S.): +353-1-481-1716

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