Research and Markets (http://www.researchandmarkets.com/research/450aa3/b2b_online_media_r)
has announced the addition of the "B2B
Online Media Report" report to their offering.
This is an updated edition of this report which was last published in
April 2009.
Of the 30 businesses in our B2B Online Media ranking, 19 are primarily
finished goods sourcing platforms or online trade directories (e.g.
Alibaba.com and Global Sources). There are an additional five websites
which are vertical industry websites (i.e. Netsun's portfolio of
vertical sourcing sites). Five of the 30 are technology-focused trade
publications and there is one general business title in the Top 30,
Beijing-based Caijing.
Alibaba.com still holds the number one position, while the rest of the
top ten is generally the same group of companies each moving up and
down the ranking by one or two positions. Made-in-China.com moved up
two places to the second and technology-focused publisher
ITmedia.co.jp slipped three places to eighth. TradeIndia.com managed
to move up two places to seventh.
There are eight sourcing sites and two technology-focused websites in
the top ten. The Chinese technology industry portal, ChinaByte.com
(#6), and ITmedia.co.jp (#8), the Japanese tech portal, are the two
non-sourcing websites in the top ten.
As is often the case, there was greater volatility in the bottom half
of the ranking. Netsun.com jumped 11 places to #28, back into the Top
30. Both Texnet.com.cn (a Netsun-owned website focused on textiles)
and AsianProducts.com exited the Top 30. Fibre2Fashion.com entered the
Top 30 for the first time at #20, while another Netsun property,
Pharmnet.com.cn, fell six places to #27.
The ranking continues to be dominated by sourcing websites which
typically generate revenues by charging suppliers to list their
products online. Although it is not clear if some of the smaller
sourcing platforms charge suppliers anything to list their product
profiles, these smaller sites may list company and product details for
free and simply charge for banner advertising or a keyword bidding
business model. In total, there are 19 general sourcing platforms and
an additional five vertical industry sourcing sites. There are another
five trade publications which typically generate revenues by selling
banner ads or by charging for premium content and subscriptions.
Amongst the B2B online business publishers, the most significant in
terms of traffic are ITmedia.co.jp (#8), a Japanese media company
targeting IT professionals and ChinaByte.com (#6), the partner of
TechTarget in China. ChinaByte.com is focused on targeting technology
professionals in China.
The vertical industry sites are dominated by Hangzhou-based Zhejiang
Netsun which owns all five of the vertical industry websites in our
Top 30. They are Toocle.com (#16), Efu.com.cn (#21), Chemnet.com.cn
(#24), Pharmnet.com.cn (#27) and Netsun.com (#28). Netsun's revenues
continue to grow, but remain comparatively small at US$15 million in
2008 and US$8.6 million in the first half of 2009.
The key trends highlighted in the April edition of this report continue
to drive the B2B online media industry in Asia:
An increased emphasis on new and emerging markers as a source of
incremental growth
Closing down of smaller players as well as disposal of non-core
businesses
Evolving fee structures as companies experiment with alternative
models such as "pay-per inquiry" and keyword bidding
Continued strong growth in the vertical industry sourcing segment.
Key Topics Covered:
EXECUTIVE SUMMARY
INTRODUCTION
REVENUE GENERATING ACTIVITIES
RANKINGS
TOP SITES
USERS
NEW KEY PLAYERS
FIBRE2FASHION.COM
KEY TRENDS
TABLE 1: TOP 10 WEBSITES GLOBALLY, ALEXA.COM RANKINGS
TABLE 2: TOP 30 B2B WEBSITES IN ASIA, ALEXA.COM RANKINGS
TABLE 3: ALEXA.COM TRAFFIC RANKINGS, BY INDUSTRY TYPE
TABLE 4: INTERNET USERS IN ASIA, RANKED BY PENETRATION
TABLE 5: ESTIMATED NUMBER OF ACTIVE USERS BASED ON ALEXA.COM RANKINGS
TABLE 6:CLAIMED REGISTERED USERS
For more information visit http://www.researchandmarkets.com/research/450aa3/b2b_online_media_r
Contact:Research and MarketsLaura Wood, Senior ManagerU.S. Fax: 646-607-1907Fax (outside U.S.): +353-1-481-1716press@researchandmarkets.com
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